Contemporary clothing line Reformation isn’t the first to offer a non-cookie-cutter bridal selection. They’re in good company, carrying out of the box options for your big day alongside retailers like Revolve, Free People, and BHLDN.
But Reformation’s unique wedding day options don’t just stop at brides: they’re one of the first style savvy retailers to extend their offerings to fashion conscious bridesmaids as well.
Gone are the days of dreading the inevitable pastel, cupcake dress that the mother of the bride picks out. Even worse? Run of the mill options that every boutique carries in the same few colours. Reformation’s selection is perfect for cool-girl bridesmaids, but checks all the boxes that the bride (and her mom) could possibly ask for.
Until now, re-wearing a bridesmaids dress was relatively unheard of. But Reformation’s stunning numbers will have you begging for an occasion to put yours back on. Don’t believe us? See for yourself.